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The Blue Vibe Game

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Italian Fashion

Tradition, research and continuous innovation. These are the key concepts that have enabled Trussardi to anticipate styles and trends, and become the biggest Italian lifestyle brand in the world.

1911

The Trussardi Group started out in Bergamo in 1911 as a workshop producing and distributing luxury gloves. The company founded by Dante Trussardi became one of the most successful businesses in the global accessories market, so much so that it was appointed official supplier to the British royal family.
In the ’60s, Nicola Trussardi took traditional leather goods production to another level, combining quality materials with cutting-edge design and research into leatherworking. This kick-started the production of bags, suitcases and home accessories, establishing the first real foundations of what was soon to become the quintessential Italian lifestyle brand.
In 1973, Trussardi was the first fashion house to adopt one symbol to identify all its products: the greyhound, representing agility and dynamism. In 1976, the first Trussardi boutique opened on Via Sant'Andrea in Milan.
At Trussardi, innovation never stops. It explodes onto the catwalk and explores other artistic forms of expression like design and entertainment. Over the years, this has translated into numerous cultural initiatives, which has witnessed countless performances, and the creation of the Nicola Trussardi Foundation for contemporary art.
The Trussardi Group's creativity has stood the test of time, and been reinvented and updated over the years. When it comes to fashion, design and food, every time Trussardi takes to the stage, it blends the culture and awareness of its history with contemporary vision. The strong tradition that Trussardi has built up over the years has equipped it to offer sensational surprises, swift innovation and small yet daily transformations.

The Hero

A determined and successful man who lives his life
and his creativity to the fullest.

ANDRÉ HAMANN

André Hamann is a German model and fashion influencer, the perfect face for Trussardi Riflesso Blue Vibe.
He’s a successful man with a strong creative side: he plays guitar, he sings and he loves to travel.

The Movie

A typical day in the life of our hero.
Creativity and coolness inspire every step of his day.

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The Soundtrack

An original song titled “Can you feel my Blue Vibe”,
a genuine claim of this special campaign that is set in Milan.

A modern and urban tune by “The Good Company”,
the perfect score for a sexy and unconventional life.

The Fragrance

Trussardi Riflesso Blue Vibe is a daring
and bold Fragrance.

Riflesso Blue Vibe

A new creation, a new attitude, a daily companion in all the situations where you want to show your Italian style:
confidence and timeless elegance.

A top of citrus, a floral heart and a base of leather underline the sexyness of the modern men.

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The Olfactive Notes

This is not just a new fragrance. It's a new attitude, a new approach that reflects the Italian style: classy, with no effort.

VÉRONIQUE NYBERG

She directed her studies in the chemistry sector,
mixing it with her love for beauty.
Her name is synonymous of magnetic and sensual elixir,
but with Riflesso Blue Vibe she proved once again that her creative has no limits.

VÉRONIQUE NYBERG

She directed her studies in the chemistry sector,
mixing it with her love for beauty.
Her name is synonymous of magnetic and sensual elixir,
but with Riflesso Blue Vibe she proved once again that her creative has no limits.

Riflesso

Businessman during the day, rebel and unconventional during the night.
Trussardi Riflesso and Riflesso Blue Vibe are your daily companions.

Riflesso

Designed for a man who doesn't stop at the achieved goals.

With its woody and oriental notes, with the bergamot, the pink grapefruit and the green apple, Trussardi Riflesso tells the life of a man who lives sport as a lifestyle.

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Riflesso

Designed for a man who doesn't stop at the achieved goals.

With its woody and oriental notes, with the bergamot, the pink grapefruit and the green apple, Trussardi Riflesso tells the life of a man who lives sport as a lifestyle.

Shop Now

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